main partners
24—27.04.25 Brussels Expo
main partners
Conversations with Nature
by Lélia Demoisy
For almost 300 years, Ruinart has been engaged in an ongoing conversation with nature, which lies at the very heart of its champagne. By taking the time to observe and better understand living things, and by cultivating harmony between people and their environment, the oldest champagne house contributes to the future of a terroir that has shaped its history.
Convinced that art has the power to transform, connect and enlighten us, Ruinart continues its Conversations with Nature series. In 2025, French artist Lélia Demoisy joins the conversation to share her artistic vision. Many of her installations, sculptures and photographs focus on the plant kingdom and interdependences.
Created for Ruinart, her new artworks will be unveiled at Art Brussels from 24th-27th April 2025, echoing the artist’s work already on display at 4 RUE DES CRAYÈRES – Ruinart’s emblematic address in the Champagne region where art dialogues with the expertise of the Maison’s chardonnay masters.
« These Conversations with Nature reflect our long-standing commitment to restoring harmony with the natural world, and raising awarness about this conviction through art. » — Frédéric Dufour, Président, Maison Ruinart
Born in 1991, Lélia Demoisy lives and works in the Yvelines region near Paris. She graduated from the Arts Décoratifs de Paris in 2015. Her sculptures and installations examine our relationship with nature and the living. Often associated with steel, the tree occupies a fundamental place in her work. For her sculpture projects she has collaborated with landscape architects at Chaumont-sur-Loire (2015), Lausanne Jardins (2019) and Annecy Paysages (2021). In 2019, she took up a residency at Tribu de Trueno in Patagonia, Argentina, and begin a research project based on Indian ink drawing and screen printing.
Since last year, her sculpture Between Us (Entre Nous, 2024) has been on display at 4 RUE DES CRAYERES. Together with Christophe Gautrand, the garden’s landscape artist, Lélia Demoisy chose two ancient maples growing on the site and wrapped them with luminous white steel wire, highlighting the invisible connections between them, as well as the idea that an ecosystem is richer and diverse than the sum of its parts.
As a guest artist for Conversations with Nature in 2025, Lélia Demoisy has created a series of artworks echoing the Maison’s commitment to biodiversity.
« I want to enable viewers to have new experiences with nature and better understand our interdependence. » — Lélia Demoisy
Faced with the challenges of a changing climate, Maison Ruinart is rethinking its practices and environmental impact. With milder winters, scorching summers and accelerated grape ripening, the Maison has innovated to preserve its tricentennial heritage. The new cuvée, Ruinart Blanc Singulier, bears witness to this renewed expertise shaped by evolving climatic conditions. By combining sustainable viticulture and inventive oenology, it offers a new interpretation of the Maison’s emblematic Blanc de Blancs. Made from chardonnay, it reveals singular aromas while retaining Ruinart’s signature aromatic freshness.
In the historic Taissy vineyard, in the Champagne region, the Maison has implemented soil regeneration and biodiversity initiatives, notably planting tens of thousands of trees and shrubs, as well as reforesting the nearby Montbré forest. This holistic project is the result of a committed vision for a more sustainable future, following on from Ruinart’s innovative Second Skin paper case launched in 2020 to reduce the carbon footprint of its packaging.
In and beyond the vineyard, the Maison also cultivates a unique dialogue with art. Ruinart approaches contemporary challenges through the prism of creativity: from historic collaborations like commissioning a poster from Alphonse Mucha in 1896 to recent projects combining artistic creation and environmental issues. Artists such as Tomás Saraceno, NILS-UDO and Eva Jospin have explored and expressed the connections between people and nature.
4 RUE DES CRAYÈRES, Ruinart emblematic address in Reims, represents the culmination of this commitment to nature and art as a unique cultural destination. Since 2024, visitors have been discovering the Maison’s savoir-faire at its newly metamorphosed historic home and admiring more than 20 artistic installations scattered across the landscaped grounds. A harmonious symbiosis of tradition, innovation and responsibility that embodies the spirit of Ruinart.